Different from most other individual entrepreneurs, Ciao ciao collection and Ciao aroma were co-founded by husband and wife Wendy and Stanley; the brand name was inspired by the names of their children.


Wendy has always liked the gentleness of handmade products. Before her wedding, in addition to knitting her own jewelry, bags and making handmade soaps, she also imported some handmade home jewelry with local characteristics from Colombia, Peru, Morocco and India back to Taiwan; After spending more time at home, Wendy, who is very interested in home decorations and scented candles, took a Korean KCCA scented candle technician certification class to learn more professional knowledge about candles in order to integrate fragrance into her home. In daily life, let your family feel the sense of relaxation and comfort brought by the natural fragrance as soon as they return home.


Stanley is a graphic visual designer. After their marriage, their baby daughters and sons were born one after another. Since both husband and wife attach great importance to the quality of family life and the parent-child relationship, Stanley believes that the responsibility for taking care of the children should not be borne solely by his wife. He does not want to be an absent father in the world of his children. In order to be able to support his children as they grow up, Stanley Stanley provided the most companionship during the process. After taking parental leave, Stanley quit his job that often required him to work overtime. He took care of the children with his wife and planned the next chapter of his life - starting a business.


After deciding to embark on the road of entrepreneurship, the couple had a tacit understanding and began to use their respective expertise. The female manager was responsible for product search, development and production; the male manager was responsible for the overall visual packaging of the brand.


Initially, they imported some tableware and home decorations from abroad, but the outbreak of the epidemic caused international shipping costs to rise sharply, which made them start to think about how to use their funds better instead of spending them on the horrifyingly expensive international shipping costs. superior. So the fragrance brand Ciao aroma emerged. They decided to make their own products from scratch, so that Made in Taiwan will not only become the pride of Taiwan in the future, but now it can also effectively control costs.