𝐘𝐨𝐮𝐫 𝐒𝐦𝐞𝐥𝐥 𝐈𝐬 𝐘𝐨𝐮𝐫 𝐒𝐜𝐞𝐧𝐭𝐞𝐝 𝐒𝐥𝐨𝐠𝐚𝐧
Your fragrance, your business card

Smell is like an invisible business card that can leave a deep impression on people.

LURVE was established in 2020. It is a local perfume brand dedicated to finding your own unique fragrance for you. As a Hong Kong brand, it uses simple and unobtrusive packaging to focus on scent research, allowing you to find a different version of yourself.

/Brand Concept/
"LURVE IS MORE THAN LOVE"
We are used to loving others or being loved, but we forget to love ourselves and be kind to ourselves.

The sense of smell can take you back in time, but it can also keep you in the present.
Each scent can open a memory bottle for you, awakening something or someone, allowing the scent to connect you to another sensory realm.
Life is both bitter and sweet, let the fragrance accompany you every day and cleanse your soul.