Everything has to start from the year when the small mushroom bath towel was born, in the spring and summer of 2015.....
The birth of a new life allows us to return to the beginning and origin of life, rethink and find the value of life.
Because we realize that we "have too much", we try to "see the future through subtraction" and practice the design concept of "less is more" with innovative thinking.
"Little Mushroom Bath Towel" is the first growing bath towel on the market that can be used from birth all the way to elementary school. The original ordinary bath towel, through a simple but very ingenious design, brings amazing practicality and convenience, and the functional changes that can be satisfied from newborns to elementary school students, "One Piece is Satisfaction" is nizio The true embodiment of "seeing the future through subtraction".
In 2018, we officially took the title of "Simple Daily Life | Good Things Project" to practice the life philosophy of "just right, just fine."
Nizio's "just right" philosophy of life
Modern people are often lost in the torrent of information explosion, blindly chasing and following, and unknowingly, they have long forgotten the essence and meaning of life. "Just right" is not a standard value, but a reminder that we should always examine everything around us, talk to ourselves, and pursue a life value that truly suits us.
nizio warm design
Avoid excessively grandiose formal design and decoration, emphasize the practicality of goods, and convey a warm sense of happiness.
nizio "Good use!"
"Use it well!" without too much thinking is the only real feeling that nizio wants you to get.
"nizio craftsmanship"
100% Taiwanese weaving 60 cold and summer craftsmanship
Inherited and supervised by a master craftsman with more than 1,000 years of experience in towel weaving. Through the understanding of Taiwan's living habits, environment and culture, we can create towels that are truly suitable for Taiwanese people's habits and preferences. Driven by the awareness of environmental protection and the concept of health and safety, the twisting, weaving, dyeing and bleaching that must be done in the production process of towel fabrics exclude the use of all chemicals. Following the natural but complex ancient weaving technique, it abandons the pursuit of fast and efficient industrial manufacturing, which not only reduces the use of a lot of water resources during the production process, but also allows the 100% cotton towel to retain the most original and excellent cotton fiber. Water absorption and breathability prevent skin from contacting unnecessary chemical residues, and at the same time greatly improve the durability of the finished product, which fully reflects Taiwan's traditional culture of loving and cherishing things.
"Nizio Plant Extract"
Inheriting ancient secret recipes from Europe, pursuing purity and nature!
We make this series of products in the ancient Wales of England and the island of Mallorca in Spain with traditional artisan methods. We draw from natural plant oils and essences, and retain the trace elements, minerals and vitamins of the complete nature. Through the method of extracting oils and fats from plants as the base without adding water, the purpose of not adding chemical and antiseptic ingredients is achieved. Provides gentle, skin-friendly and simple skin care that most people from 0-99 years old, atopic skin, broad bean disease can use safely.
"Nizio Brings Fortune"
Every new life is the best gift from God to this world!
Through the totem design with nizio "A Fu" as the protagonist, convey the most sincere blessings to each life. It is presented in a simple and frugal style full of vitality and childishness. It is expected that every new life can be fully cared for and protected, and can be immersed in simple happiness at all times, and grow up safely and healthily.
In 2020, we launched the Angel Wings Pocket Scarf under the sub-brand of "broodfit"
broodfit traditional and modern parenting trendy products
Inheriting traditional wisdom and integrating modern perspectives, we create a life and parenting tool suitable for the new generation for modern parents.
The concept of the Angel Wings pocket sling comes from the traditional strappy sling, a parenting tool that was made on the spot due to limited living and material conditions in the past. Today, there are still many modern baby slings that cannot be replaced. The benefits, such as softness, close-fitting, comfort, and the skin temperature sensation and heartbeat sound at zero distance from the parents, can bring an irreplaceable sense of security to the newborn. However, to carry the baby on the body in a way of wrapping the cloth towel must first learn the skills of operation, which has gradually been replaced by the new and convenient modern carrier. The Angel Wing Pocket Scarf is improved on the concept of traditional cloth towel. It uses modern technology breathable mesh cloth with patented three-dimensional suspension structure design, which can be easily and quickly operated and presents a simple and modern sense of fashion in style, so that parents can Easy to wear without feeling awkward and inconsistent. It is hoped that the traditional cloth towel form can be recreated with a new look and design, bringing another simple and practical choice for modern parents.
