SUM in Chinese is "琛", which means a valuable and precious treasure, and comes from the name of our designer. And of course, from English understanding it also means totality. By mixing up these two components, It becomes our brand aspiration: Everything you've experienced is what makes you special.
There's a "Sum of ___________." tag on products, for customers to create their own statement. Your name, something special to you, or purely something creative. To help remind every one of you wearing our brand to cherish and appreciate the life of being who you are.
Every SUM product is unique. They are naturally unique in their way due to the properties of polymer clay and the process of making them. All of them are handmade in Hong Kong, so the shapes may also vary. After all, this is exactly what we want to tell through our products, "cherish and appreciate the life of being who you are. Other jewellery pouches are made from fabric leftover, that is why. From projects to design collections, there's always a lot of scraps which are too sad to throw away. With our ambition to minimize waste during production, we turn the scraps into these pretty little pouches.
The packaging of SUM is designed with the concept of zero-wastage and can be used for keeping your transportation card or credit cards.